New Crisis Management Services
Palmer Security Consulting (PSC) has teamed with Mike McCarthy and Associates to create a new component to the emergency response, disaster recovery and crisis management services that PSC already offers:
“Managing The Media In Times of Crisis”
This new training seminar is designed to assist CEO’s, corporate spokespersons and public information officers to effectively plan for the inevitable day when your company comes under the microscope of the media. In these times of instant news coverage, it is imperative that corporations are prepared to not only deal with the disaster facing their company, but they also know how to effectively report those problems without causing negative publicity or losing market share. This training offering by PSC underscores the importance of including this piece in your holistic planning for disaster preparedness and recovery.
What’s Different About This Course?
Mr. McCarthy and Mr. Palmer bring a wealth of practical experience to the table. They have conducted or been interviewed in literally thousands of media contacts during their respective careers in radio/T.V. and law enforcement. Offering a point – counter point format gleaned from both sides of the microphone, these experts can guide you through the troubled waters of media relations, helping you avoid the pitfalls that can stop a company dead in its tracks.
Starting with the basics of why and how you develop media policy, the seminar can also help you with assessing your preparedness, developing and implementing a crisis communication system, gives an “insider” look at what makes the media tick, and finally provides you the edge in developing your message and delivering that with a professionalism that can actually polish your corporate image.
PSC and McCarthy and Associates take pride in this training package that will enhance your company’s ability to respond to the disaster that you think will not happen. The training can be custom designed for your individual needs and will give you and your personnel the immediate “take away” tools they will need to respond to media inquiries more effectively.
For more information contact: